During our club survey, it became clear that member recruitment in sports clubs is a particularly important issue. We discussed these results in the team and I came to the point that I would like to make my own experiences of the last decades (and the know-how of the company) available to our customers in a bundled and edited form. The result is the guidebook "The seven hurdles of member acquisition in the sports club and how you overcome them".
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Link: eBook - 7 hurdles of member recruitment in sports clubs and how you overcome them